Aveda Scalp Benefits Balancing Shampoo Gently Cleanses Hair And Scalp is a gentle shampoo helps remove excess oil, impurities and pollution from the hair and scalp. Formulated for everyday shampooing, this non-drying shampoo improves scalp hydration: +92%* after 1 week; +128%** after 2 weeks. Plant-derived cleansing agents gently cleanse and instantly remove pollution and product build up. Gentle and non-irritating to scalp. Instant cooling sensation.